Key looks in vintage fashion and buying clothes to suit your shape.
Investing in vintage fashion is a savvy move. Over the past 20 years prices paid for quality vintage clothing have risen hugely and our appetite for originality is huge. Everyone wants to look unique and buying vintage items is a way of standing out from the crowds. Over the past year in the UK Top Shop has invested in a new line by 1970s designer Celia Birtwell, and 1960s fashion mecca Biba has reopened its doors in Kensington. Celebrities such as Sarah Jessica Parker and Kate Moss have both embraced the look.
Key looks and working out what suits your shape
1920s – this was the beginning of couture. The flapper dress, beads and fringing, geometrics, and dropped waists. Velvets and furs were in. The flapper look works well if you’re slim and small-breasted.
1930s – Hollywood glamour with Coco Chanel. Bias-cut gowns and costume jewellery. Art Deco, sportswear, halter necks and flared sleeves. Skinny suits, hats, gloves and zips. Wear if you love dressing up and wearing accessories. This look is about the detail, so buy the best you can afford.
1940s – Post-War synthetic fabrics and military-style tailoring were key. Dior created a backlash with his luxurious feminine New Look in 1947. Sequins, slacks, couture dress, trench coats and jersey dresses. This look suits all – trench coats and military jackets are classic investments.
1950s – Dior, Balenciaga and Givenchy. The prom dress, oversized detailing, trapeze coats, full skirts and pedal pushers. Ballet shoes and sweater dresses à la Brigitte Bardot. A great look for curvy girls with small waists.
1960s – Yves Saint Laurent, Mary Quant, Pucci, Jean Muir, Ossie Clark and Biba. Jane Fonda’s space suits in Barbarella. Twiggy’s Flower Power, mini skirts and chain mail. Big sunglasses. This look is always popular – oversized sunglasses will never go out of style! Mini skirts and boots are great for the tall and leggy.
1970s – Ossie Clark and Celia Birtwell, Zandra Rhodes, Vivienne Westwood, Missoni. Flowing skirts, parkas and jumpsuits. This is a New-Age, crafty and colourful look that will bring a smile to your face. Suits all shapes and sizes; comfortable and easy to wear.
Mark and Cleo Butterfield, owners of C20 Vintage Fashion store, suggest the following:
Scour charity shops in wealthy areas for quality finds. Flea markets are good for post 1950s clothing.